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Is Your Website GDPR Compliant?

The European Union General Data Protection Regulation (also known as GDPR) is a new piece of European Union (EU) legislation that comes into effect on 25 May 2018. The main aim of the GDPR is to protect the personal data of individuals based in the EU. The key difference between the GDPR and most other […]

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SEO Trends to Look Out for in 2018

If your business isn’t taking advantage of using SEO strategies on its website, blogs and social media pages, you’re missing the boat in terms of ranking your business in internet searches. SEO is one of the most effective ways to ensure your customers find your business and buy your products. As simple as SEO can […]

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Google will use Mobile Loading Speed as a Metric for Result Ranking

Is your company’s mobile site quick to load? If not, don’t be surprised if its ranking plummets on Google search results. In July, Google’s algorithm will change so that slow-loading mobile sites will suffer the consequences. While this has been a call for action for quite some time, Google will now use loading speed as […]

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Google Focusing on being Mobile Friendly

On April 21, 2015, Google rolled out their mobile-friendly update, which quickly earned several monikers – mobilepocalyse, mopocalypse, mobocalypse, etc. Ultimately the name that stuck was “Mobilegeddon” (as far as I can tell, credit for this one goes to Barry Schwartz at Search Engine Land) because SEO people are dramatic. What Was Mobilegeddon? Google posted […]

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Understanding Search Engines

Baffled by search engines and how they work? Not technical in orientation? Unfortunately, this make you susceptible to bad SEO advice, or sets you up to potentially be taken by a bad SEO firm. This post will provide a layman’s level explanation of the basics of search engines. Let’s dig in. The Basic Three Search […]

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Your Lack of a Mobile site could be Turning Customers Away

If you still don’t have a mobile-friendly version of your website you’re most likely turning away potential customers without knowing it. Consider the numbers: Nearly half of all U.S. adults use a smartphone, according to recent findings by the Pew Internet and American Life Project. Ninety percent of those smartphone owners say they use the […]

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